Dow Corning Highlights Skin and Hair Care Formulation Concepts and Kits Reflecting Emerging Consumer Trends at NYSCC 2015

Published May 13, 2015

Edison, NJ –Dow Corning, a global leader in silicones, silicon-based technology and innovation, is launching today to the North American beauty care industry its new portfolio of innovative formulation concepts that anticipate upcoming consumer preferences in skin care and hair care. Titled “You are Unique,” Trends Lab 2015 focuses on the importance of individual expression. As part of its exhibit here at the New York Society of Cosmetic Chemists (NYSCC) Suppliers’ Day 2015 (booth #1021), Dow Corning is also showcasing formulation kits featuring the latest developments in skin tightening and hair care textures. The company’s third and latest Trends Lab program and the introduction of these new kits underscore Dow Corning’s commitment to stay ahead of lifestyle changes through intensive research and provide insights – and targeted formulations – to the industry.