SABIC Innovative Plastics’ Expression 2011 Palette Transforms LEDs into Design Showstoppers with Classy Eye-Catching Colors, Elegant Effects

Published Apr 15, 2010

PITTSFIELD, Mass.— April 15, 2010 —SABIC Innovative Plastics has launched its new Expression 2011 palette – a dazzling array of resin colors and special effects for light emitting diodes (LEDs). The colorful new palette is designed to answer customer calls for better, longer-lasting LED life and improved efficiency, and reflects the latest technological milestone in the long evolution of lighting. To expand the design potential of LEDs and encourage adoption of these green light sources, Expression 2011 elements – created based on research into the latest trends – give lighting designers exciting new sources of inspiration and a clear competitive edge. By influencing light transmission, diffusion and color, these materials spark innovation and epitomize SABIC Innovative Plastics’ success in helping customers create stylish, distinctive and differentiated products.