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Advanced Thermoplastic Technology from SABIC Enables Mahindra & Mahindra to Launch India’s First Plastic Fender

Published Aug 22, 2012
 
PITTSFIELD, Mass, Aug. 22, 2012- SABIC’s Innovative Plastics business today announced that Indian automotive manufacturer Mahindra & Mahindra (M&M), with support from its Tier 1 supplier Plastic Omnium, has developed India’s first injection molded plastic fenders, which are featured on the new critically acclaimed global XUV500 sports utility vehicle (SUV). Upgrading from steel to lightweight, online paintable Noryl GTX* resin helped Mahindra & Mahindra to improve the SUV’s fuel economy, reduce emissions, greatly expand design freedom, and enhance resistance against minor impact. The use of Noryl GTX resin for the fenders helps make the global XUV500 one of the lightest SUVs in its class. This collaboration demonstrates SABIC’s commitment to provide automotive customers with thermoplastic solutions that help drive the development of cutting-edge styling for differentiated designs and improved sustainability through weight-out.
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Contacts
David Cameron
SABIC Innovative Plastics, Automotive
david.cameron@sabic-ip.com
12489264219
Jim Allison
AH&M Marketing Communications
jallison@ahminc.com
14134482260250
Kevin Noels
Marketing Solutions
knoels@marketingsolutions.be
+31164317011
Mitsu Sugino
Tokyo PR Inc.
sugino@tokyopr.co.jp
+81332732731
Vivien Gong
Edelman
vivien.gong@edelman.com
+862161937524